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AE Marketing

Psychology-infused, community-focused email marketing for visionary founders that want to build buzz, loyalty and steady revenue.

Image of a laptop, book, glasses, and for weird reason a glass of water on a bed (highly impractical)
Featured Post

i'm calling BS on the "complete" 😤

Edition #127 Tuesday, May 6th, 2025 "your maintenance request is complete!" ↓ Was the text I got a few hours after the maintenance crew randomly left my apartment... without saying a word. And the black spots I had reported? Still there. Just smudged now from their "cleaning" attempt. Cue my facial expression: 🤨🤨🤨 But lemme back up: A few weeks ago, I noticed these random black spots popping up on my carpet. Not knowing what else to do, I grabbed some cleaner and a wash rag. Wiped them up....

This was me writing this newsletter, eating one of my favorite grilled cheese/ soup combos at HopCat

Edition #127 Tuesday, April 29th, 2025 ok, i swear i do more than just go on dates ↓ Buuuut they do make for the most interesting stories lately. Everything else? Pretty routine. And because I’m me, I tend to find marketing parallels in everything. Especially the chaotic stuff I tell myself I’m doing ✨for the plot✨. Like this one date I went on in Michigan:He was funny over text. Thoughtful. Easy to talk to. Didn’t vote for Trump. (The bar? In hell. I know.) So we make plans to meet. He texts...

Image of a drink that was super delicious while on a date that was super boring

Edition #126 Tuesday, April 22nd, 2025 and honestly? i'm glad i did. ↓ So... long story short? I got stood up. I’d been talking to this ex-marine for a month. Now, I've had a few... unsavory encounters with marines since my move to Wilmy (aka less than an hour from a marine base). So my guard was already up. Like, sky-high walls. But he was super consistent. Easy to talk to. Sent me $200 to have a great St. Paddy’s with my friends. Does the $$ really matter? Ofc not. But he was in Michigan,...

Image of a coffee I had recently. It has a cute leaf design on it.

Edition #125 Tuesday, April 15th, 2025 even with a filter, i still fail ↓ While it’s been a few months since my five-year relationship ended, I think I’ve finally gotten the dating roster* thing down. And I hate it. But that’s beside the point. The point is, I set filters on my dating apps that I thought would help me find better-qualified matches. Like: “looking for a long-term relationship” and “the hottest thing you can do is not be a shitty person.” Yet somehow, the duds still make it...

Image of a girl in black pants & a white top with her nose in a book

Edition #124 Tuesday, April 1st, 2025 the saga (finally) comes to a close ↓ No, no, no. Not the flat tire saga we’ve been unpacking in the last few emails. That lesson’s still in motion. I’m talking about the actual car chaos that’s been dragging out for the past month. The popped tire? Fixed. The car? Running. And now (drumroll please) I finally have North Carolina plates. Which means my Michigander days are officially behind me 🥹 But wow, did it take an unnecessarily long and chaotic...

Aireanna caught mid-laugh with 3 girl friends in St. Patty's day outfits

Edition #123 Tuesday, March 25th, 2025 they say opposites attract, right? ↓ I'm a planner. It gives me something to look forward to, eases my stress, and it's just FUN. One of my closest friends is the total opposite: a fly-by-the-seat-of-her-pants kind of girlie. So when she hit me up nearly a WEEK before St. Paddy's Day weekend, I was shocked (and elated). This is the same friend who asked me 1.5 days before her wedding if I'd be a witness. 😆 Love her! On the day we planned to hang out, she...

Women coworking

Edition #122 Tuesday, March 18th, 2025 i dunno if it *is* fixed? ↓ Alright, Reader, I did it. My car is "fixed" and by "fixed" I mean I dropped over $1K on repairs, and now my low tire pressure light is on?? I was told it takes a minute for the sensors to pick up on things, so I've given it a week. In that time, I've barely logged 100 miles because of the whole WFH situation. I'm doing my best to trust that the work they did is right and that it just needs time to settle. But I also really...

Aireanna messed her car up, bad.

Edition #121 Tuesday, March 11th, 2025 i WISH we were talking about revenue ↓ But we’re once again talking about my beautifully broken passenger side tire: If you missed the "how tf this happened" letter from last week, catch up here. Like any responsible adult, I didn't want to drive on my spare tire for long. So I went and got that tire fixed ASAP. The ONE thing the tow truck guy who put my spare on stressed was: "Make sure you ask them to do an alignment so you know if you damaged anything...

Aireanna hit a curb and it popped her tire. This is a picture of that :)

Edition #120 Tuesday, March 4th, 2025 pop goes the weasel... ↓ And by weasel, I mean my passenger front tire. Because ya girl? Clearly loves curbs. Exhibit A: On Sunday morning, I got into my car to have a killer chest/tri/shoulder day. Plugged my phone into CarPlay, turned on my latest album obsession, and put the car in drive. KER-THUMP. KER-THUMP. KER-THUMP. I'm sorry, WHAT is happening?? I whipped my car into the closest parking spot, hopped out, and saw something I didn't want to: the...

A man and a woman sitting on a bench

Edition #118 Tuesday, November 19th, 2024 has this ever happened to you? ↓ This past Saturday, I met up with some new friends for drinks and drawing. It was a lot of fun, and I’m so glad I went! Naturally, the conversation turned to dating — specifically, how much it suuuucks in 2024. One of the girls asked if anyone had been on a good first date lately, and I couldn’t help but share my experience (since it was literally the night before, lol). I was excited to meet this guy. I’d gotten all...